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    Today's Guide to the Marketing Jungle from Social Media Examiner…

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    SlideShare on LinkedIn Profiles: This Week in Social Media

    What's New This Week?

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    Customer Service: The Key to Delivering Experiences Worth Talking About

    More About This Show

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    Customer Service

  • Eye contact
  • Enthusiastic greeting
  • Ear-to-ear smile
  • Engage them
  • Educate them
  • Anticipate
  • Connect
  • Personalize
  • Own
  • Life experiences
  • Previous work experiences
  • Current work experiences
  • Discovery of the Week

    Other Show Mentions

    Key takeaways mentioned in this episode:

    • Connect with John DiJulius at The …

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    9 LinkedIn Marketing Tips From the Pros

    #1: Use LinkedIn Sponsored Updates

    • Impressions
    • Clicks
    • CTR (click-through rate)
    • CPC (cost per click)
    • Total spent
    • Social actions by campaign
    • Audience demographics by campaign
    • Impressions
    • Clicks
    • Interactions
    • Followers acquired
    • Engagement

    #2: Add Rich Visual Content to Your LinkedIn Profile

    • Speaker videos
    • Latest slide decks from …

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    5 Ways to Find Blog Topics With Social Media

    #1: Expand on Social Discussions 

    #2: Follow Hashtags for Inspiration

    #3: Answer Frequently Asked Questions

    #4: Find Guest Bloggers

    #5: Curate List Posts

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