Looking for ways to boost your credibility using social media? Wondering how to capitalize on positive company mentions?
In this article, you'll discover how to incorporate social proof into your social media marketing.
Why Include Social Proof in Your Social Media Marketing?
The term social proof was coined by prominent psychologist and author Robert Cialdini. He described it as a psychological and social phenomenon that leads people (read: customers) to mimic the actions of others in a
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