• Skip to primary navigation
  • Skip to main content
  • Skip to primary sidebar
  • Skip to footer

Social Media Examiner

Your Guide to the Marketing Jungle

  • ? Free Newsletter
  • ?️ Podcasts
    • Social Media Marketing Podcast
    • AI Explored Podcast
    • Social Media Marketing Talk Show
    • Our YouTube Channel
  • ? AI Society
  • ?️ Marketing Conference
  • ? Partner With Us
    • Email Sponsorship
      • Email Newsletter
      • Dedicated Email Blast
    • Event Sponsorship
      • Social Media Marketing World
  • ? About Us
    • Marketing Events
  • Search
  • Social Media Marketing WorldImprove your strategy & find your next big marketing ideas!DISCOVER WHAT YOU'VE BEEN MISSING

    Klout Morphs Into Content Platform: This Week in Social Media

    by Cindy King / February 15, 2014

    social media researchWelcome to our weekly edition of what's hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention.

    What's New This Week?

    Klout Adds Content Aggregation: The “new content platform helps Klout users be better content creators. (It) also allows you to schedule your posts so they can be delivered when people are actually listening.” Klout has reportedly been sold to Lithium Technologies.

    new klout upgrade
    “The Create tab helps you find great articles and posts worth sharing with your audience.”

    Facebook Adds Gender Diversity: Facebook now offers “a new custom gender option to help you better express your own identity on Facebook.” This new Facebook gender option offers “an extensive list of gender identities that many people use to describe themselves.”

    facebook gender diversity
    Facebook has also “added the ability for people to control the audience with whom they want to share their custom gender.”

    Yelp Introduces New Interface: The “new design emphasizes the unique local content (Yelp's) community has contributed and makes finding key business information even easier for consumers.”

    yelp new interface
    The new design puts photos front and center.

    Path Announces Path for iOS7: “Focused on simplicity and usability—from an entirely new coat of paint, to adjusting your settings, to browsing the shop, to iOS 7 swipe gestures—(Path has) made it simpler and easier to do the things you do every day with (this app).”

    path ios7
    Path has “also included iOS 7 swipe functionality, which will allow you to quickly swipe from any messaging thread back home.”

    Haiku Deck Launches iPhone App: “You can download any or all of the Haiku Decks you've created for fast, fluid viewing and impromptu pitching, even if you're on a plane, in a taxi or at a conference with sluggish Wifi.”

    haiku deck for iphone
    You can “use your iPhone as a remote.”

    Here are a few cool social media tools worth checking out:

    Snippit: An app that allows you to “create precise, short clips from any song in your music library. Attach to a photo. Share with friends.”

    snippit
    “Search for snips by music genres, trends and hashtags. Users can also search and discover iTunes music through the app to download full-length songs.”

    Chaatz: This new app “provides the widest range of messaging consolidation, identity management and privacy available in a social messaging app today.”

    chaatz
    “Chaatz is the first messaging app that allows you to create and manage multiple profiles and personas or aliases for work, family, personal and other conversations and purposes.”

    EasilyDo: A free app that makes sure you never miss anything important.

    easilydo
    Get more organized with EasilyDo.

    Other Mentions

    Introducing Social Media Marketing World: 60+ pros help you master social media marketing! Join Chris Brogan (co-author of The Impact Equation), Mari Smith (co-author of Facebook Marketing: An Hour a Day), Michael Hyatt (author of Platform), Jay Baer (author of Youtility), John Jantsch (author of Duct Tape Marketing), Amy Porterfield (co-author of Facebook Marketing All-in-One for Dummies), Mark Schaefer (author of Tao of Twitter), Michael Stelzner (author of Launch) and experts from more than a dozen brands as they reveal proven social media marketing tactics at Social Media Marketing World 2014—Social Media Examiner's mega-conference in beautiful San Diego, California.

    Check out this overview of the conference or click here for more details.

    What do you think? Please share your comments below.

    Tags: News

    About the authorCindy King

    Cindy King is the director of editorial for Social Media Examiner. She spent 25 years abroad in international business development and then built her own international business using social business networking.
    Other posts by Cindy King »

    Get Social Media Examiner’s Future Articles in Your Inbox!

    Get our latest articles delivered to your email inbox and get the FREE Social Media Marketing Industry Report (43 pages, 60+ charts)!

    Industry Report Cover

    Worth Exploring:

    Facebook

    Marketing Help Explore More →

    Instagram

    Marketing Help Explore More →

    YouTube

    Marketing Help Explore More →

    Linkedin

    Marketing Help Explore More →

    AI

    Next Frontier Explore More →

    Social Media Marketing Industry Report

    Get Free Report →

    Social Marketing Trends

    The data you've been missing!

    Need a new plan? Discover how marketers plan to change their social activities in the 16th annual Social Media Marketing Industry Report. It reveals what marketers have planned for their social activities, content marketing, and more! Get this free report now and never miss another great article from us. Join more than 385,000 marketers!

    Simply click the button below to get the free report:

    Footer

    Your Guide to the Marketing Jungle
    Copyright © 2026 Social Media Examiner®
    All Rights Reserved. Terms of Use | Privacy Policy.

    Helpful Links

    • About us
    • Our content via email
    • Our podcasts
    • Our YouTube channel
    • Our live show
    • Our social media markting industry report
    • Our generative AI marketing industry Report
    • Sponsorship opportunities
    • RSS