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    Author: Cindy King

    This Week in Social Media: The News You Need to Know

    Welcome to our weekly edition of what's hot in social media news.  To help you stay up to date with social media, here are some of the news items that caught our attention.

    Click through the links to get the full story and then be sure to come back and share your comments below.
    This Week in Social Media
    LinkedIn Releases a Share Button: Content publishers now have another social media share button to add to their blogs and websites—and it allows direct sharing to LinkedIn profiles and groups.  The new LinkedIn Share button will be

    Continue Reading about This Week in Social Media: The News You Need to Know →

    Social Media Marketing

    Industry Report

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    This Week in Social Media: The News You Need to Know

    Are you struggling to keep up with what's happening in social media? We're happy to introduce a new weekly column where we review the hot social media news items of the week.

    To help you keep up-to-date with social media news, here are some of the links that caught our attention this week.

    Click through the links to get the full story and then be sure to come back and share your comments below.

    Continue Reading about This Week in Social Media: The News You Need to Know →

    How Facebook Friday Expert Sessions Increase Fan Engagement

    Do your Facebook fans have questions they want answered? Would they like to have access to industry experts who can answer their questions?

    Are you aware of the Facebook Friday expert sessions Social Media Examiner has been doing?

    Here's how they work.  We bring an expert to our Facebook wall for an hour to answer questions.  The expert gets great exposure and the fans get their questions answered.

    These sessions  are a great way for fans to quickly get the information they need. And you can model this for your business. These open

    Continue Reading about How Facebook Friday Expert Sessions Increase Fan Engagement →

    How to Create Social Media Business Guidelines

    Social media policies and guidelines provide your business a framework to carry out your social media strategy and implement your social media tactics. They can also have a direct impact on the success of your social media endeavors.

    In this article, I’ll introduce you to social media guidelines for all your employees and your social media management team, and for crisis management and specific platforms. I’ll also take a look at important considerations for big and small businesses.

    Continue Reading about How to Create Social Media Business Guidelines →

    8 Powerful Ways to Use Facebook Landing Tabs

    Are you looking to turn more Facebook lurkers into fans of your page? There's no better way to do this than with a custom Facebook landing tab.

    As interest in Facebook marketing increases, marketers are looking for new ways to improve their technique.

    If you're a regular reader of Social Media Examiner and also visit our Facebook Page then you've already heard about creating custom tabs using Facebook's Static FBML for engaging first-time Facebook visitors.

    Here are eight different ways businesses are using landing tabs on Facebook.

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    Social Marketing Trends

    The data you've been missing!

    Need a new plan? Discover how marketers plan to change their social activities in the 16th annual Social Media Marketing Industry Report. It reveals what marketers have planned for their social activities, content marketing, and more! Get this free report now and never miss another great article from us. Join more than 385,000 marketers!

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