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  • Social Media Marketing WorldImprove your strategy & find your next big marketing ideas!DISCOVER WHAT YOU'VE BEEN MISSING

    Author: Michael Stelzner

    Facebook Mobile for Business: What You Need to Know

    August 10, 2012

    Do you take Facebook with you on your mobile device?

    Turns out 543 million people access Facebook while out and about!

    To explore the marketing implications of mobile Facebook users, I interview Mari Smith for our new Social Media Marketing podcast.
    More About This New Show

    The Social Media Marketing podcast is a brand-new show from Social Media Examiner.

    It's designed to help busy marketers and business owners discover what works with social media marketing.

    In this premier episode, I interview Mari Smith, author of The New

    Continue Reading about Facebook Mobile for Business: What You Need to Know →

    Social Media Marketing

    Industry Report

    Get our latest articles delivered to your email inbox and get the FREE Social Media Marketing Industry Report!

    How to Influence People With Social Media

    July 20, 2012

    In this video I interview Mark Schaefer, author of the Return on Influence and The Tao of Twitter.  Mark is also an MBA teacher at Rutgers University.

    Mark shares how social media influence impacts businesses today. You'll learn how businesses are using social scoring platforms to engage with their audiences, and how to improve your influence.

    Be sure to check out the takeaways below after you watch the video.

    Continue Reading about How to Influence People With Social Media →

    How to Build a Platform and Get Noticed in a Noisy World

    July 6, 2012

    In this video I interview Michael Hyatt, chairman of Thomas Nelson Publishers and author of the hot new book called Platform: Get Noticed in a Noisy World.

    Michael shares how to grow your own platform. You'll also discover insights behind his success and how to accelerate your business growth.

    Be sure to check out the takeaways below after you watch the video.

    Continue Reading about How to Build a Platform and Get Noticed in a Noisy World →

    How Aetna Is Building a Social Media Presence

    June 15, 2012

    In this video I interview Lauren Vargas, who is the Community Management Strategist at Aetna.

    Lauren shares how Aetna is to building a corporate presence on social media instead of focusing on a campaign approach in their marketing efforts as they have done in the past.

    You'll discover what they're doing to achieve this within their social community.

    Be sure to check out the takeaways below after you watch the video.

    Continue Reading about How Aetna Is Building a Social Media Presence →

    How the U.S. Army Is Using Bloggers

    June 8, 2012

    In this video I interview Greg Swan, VP of Digital Strategy at Weber Shandwick, one of whose clients is the U.S. Army.

    Greg shares how the U.S. Army encourages soldiers to blog, develop authentic connections and participate in the conversations about joining the army.  You'll find out what blogger outreach can mean to your business and pick up useful insights to successfully connect with influential bloggers.

    Be sure to check out the takeaways below after you watch the video.

    Continue Reading about How the U.S. Army Is Using Bloggers →

    Social Media Marketing Podcast

    ai explored podcast
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    Social Marketing Trends

    The data you've been missing!

    Need a new plan? Discover how marketers plan to change their social activities in the 16th annual Social Media Marketing Industry Report. It reveals what marketers have planned for their social activities, content marketing, and more! Get this free report now and never miss another great article from us. Join more than 385,000 marketers!

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