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    Author: Michael Stelzner

    How Ford Gets More Sales With Social Media

    In this video I interview Scott Monty, the head of social media at Ford Motor Company. Scott shares stories of how social media helps Ford launch and sell cars.

    You'll hear how Ford started to build buzz and anticipation with social media a year before the Fiesta was brought to the United States, and how this impacted their sales.

    Watch the video to hear about the other ways Ford is using social media and be sure to check out the takeaways below.

    Continue Reading about How Ford Gets More Sales With Social Media →

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    Are You Ready for a Real-Time Marketing and PR Crisis?

    "Marketers no longer have control." Have you heard this before? Maybe you've lived it firsthand?

    Social media has enabled people to rapidly swarm—creating monsoons that can cause serious damage to your business OR create serious opportunities if you're ready.

    The upside to real time goes way beyond crisis management. Real-time firestorms can create once-in-a-lifetime opportunities for businesses that are prepared and can quickly respond.

    In this article, I'll review what you can do right now to prepare for your next real-time

    Continue Reading about Are You Ready for a Real-Time Marketing and PR Crisis? →

    Engage or Die: The Future of Social Media?

    In this video I interview Brian Solis author of the best selling book Engage! Brian shares how his Social Media Manifesto became a rallying cry and led to the "Engage or Die" slogan he now uses on his website.

    You'll also learn why social media can do more for businesses today and what businesses need to look for in geo-location tools. There are more opportunities today for businesses to engage with their customers and Brian gives you insights into how to convert this engagement into sales.

    Be sure to read the takeaways below and leave

    Continue Reading about Engage or Die: The Future of Social Media? →

    How to Integrate Video Into Your Social Media Marketing

    Video is hot! It adds a whole new dimension to your marketing. Are you looking to use video with your social media efforts, but feel a bit stuck?

    In this episode of Social Media Examiner TV, Mari Smith shares important tips, creative ideas and what you need to know to integrate video into your social media marketing. Also be sure to catch her ninja marketing tip at the end of the video.

    Be sure to share your feedback and see the show notes with lots of useful links below.

    https://www.youtube.com/watch?v=9U2BWA0QsYo

    Continue Reading about How to Integrate Video Into Your Social Media Marketing →

    Social Media Marketing Podcast

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    Social Marketing Trends

    The data you've been missing!

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