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    Author: Michael Stelzner

    How ‘Help a Reporter Out’ Grew to a Mega Network

    I recently sat down with Peter Shankman, founder of the network Help a Reporter Out, also known as HARO.

    In this interview, Peter reveals why he started HARO, why it works and offers tips for starting your own social network. He also talks about how he built his community using social media.

    HARO's tagline is "Everyone Is an Expert at Something" and the site's mission is to connect experts with journalists who are under a deadline. More than 100,000 experts are registered at the HARO site and more than 1,200 media queries are sent weekly

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    Social Media Marketing

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    Top 5 Social Media Articles from 2009

    The year is coming to a close and there's been lots of great social media content developed.

    Here are our top five articles (in order of popularity) from this year...
    #1: Five Must Read Social Media Marketing Studies
    Here's a quick overview of the this article:

    Study 1: By 2010, 26 Million (1 in 7) U.S. Adults Will Use Twitter Monthly

    The study by eMarketer found the following: “In 2009, there will be 18 million U.S. adults who access Twitter on any platform at least monthly. That represents a 200% increase over 2008 levels. Usage

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    Nominate Your Favorite Social Media Blog for Social Media Examiner’s Top 10 Contest

    I know you frequent blogs to keep up with the ever-changing world of social media. I'm looking for your nomination for the Top 10 Social Media Blogs. The winners will be promoted in our 25,000 reader sister publication, the WhitePaperSource Newsletter, and announced here.
    How to Nominate
    Please make a single nomination by replying to this message and include why you like the blog (only your first one counts). Be sure to include a link to the blog. To make the cut, a blog must be nominated more than once.  Make your nomination by

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    How Best Buy Manages 2100 Employees on Twitter (video)

    In this video I interview John Bernier, Social Media Manager at Best Buy. John is best known as one of the brains behind Best Buy's Twelpforce, an online customer service initiative on Twitter.

    Watch this video to find out how Twelpforce manages 2,100 Best Buy employees as they answer thousands of customer questions on Twitter.

    After you watch the video, be sure to read the takeaways below.

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    How to Conduct a Live Video Broadcast With Multiple Talking Heads

    Can you see me now?  Yes, seeing faces is really at the core of social media. New tools have recently emerged that allow you to broadcast multiple live talking heads over the Internet.

    Here's the cool part.  They cost next to nothing and allow you to instantly communicate with hundreds of people.  The marketing upside is huge here: quick video chats with groups of prospects, organized events and much more.

    We conducted four live multi-guest video broadcasts for the launch of Social Media Examiner. In this article I'll explain how we did

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    Social Media Marketing Podcast

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    Social Marketing Trends

    The data you've been missing!

    Need a new plan? Discover how marketers plan to change their social activities in the 16th annual Social Media Marketing Industry Report. It reveals what marketers have planned for their social activities, content marketing, and more! Get this free report now and never miss another great article from us. Join more than 385,000 marketers!

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