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    Author: Michael Stelzner

    Building in Public: Leveraging Twitter for More Reach

    Wondering how to attract and build trust with the people you want to serve as you develop your product and message? Have you considered documenting your journey in public?

    In this article, you’ll discover how to build in public by leveraging Twitter.

    Why Is Building In Public on Twitter So Valuable?

    Building in public is an increasingly popular strategy for new small businesses. You'll see entrepreneurs, investors, and creators talking about it across social media, especially on Twitter.

    But what exactly does "building in public"

    Continue Reading about Building in Public: Leveraging Twitter for More Reach →

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    Industry Report

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    Growing a Business With Web3: The Web3 Academy Story

    Wondering how to integrate Web3 into your business? Curious about decentralized email newsletters?

    In this article, we’ll explore how a media company is using Web3.

    Web3: How Blockchain, AI, and the Metaverse Are Transforming Business

    Emerging technologies are ushering in a new era of business and society. Blockchain, artificial intelligence (AI), and the metaverse are coming together under the banner of "Web3" to fundamentally reshape the internet and our daily lives. 

    Businesses across all industries are having to adapt to

    Continue Reading about Growing a Business With Web3: The Web3 Academy Story →

    How to Be More Creative With Your Instagram Content

    Want your brand to stand out on Instagram? Wondering how to create content that stays in people’s minds? 

    In this article, you’ll discover how to be more creative with your Instagram content.

    Why Is Creativity So Important on Instagram?

    Think of classic ads you've seen. They stick in your mind because they're original, fresh, and even funny. They're creative.

    Back in the early days of social media, marketers could get away with being less creative. All you had to do was create an account and write a few lines about your

    Continue Reading about How to Be More Creative With Your Instagram Content →

    Community Driven Art: TheHug.xyz

    Are you interested in digital and physical art? Looking for a Web3 community that connects artists and collectors?

    In this article, we’ll explore how a social marketplace and community driven art is elevating artists.

    Why Artists Should Embrace NFTs for Their Art

    Non-fungible tokens (NFTs) present an exciting opportunity for artists to share and monetize their creative work. If you're on the fence about NFTs, here are three reasons this new technology may be beneficial for your art business:

    You have little to lose by minting a

    Continue Reading about Community Driven Art: TheHug.xyz →

    Short-Form Video Strategy for Business With Reels and TikTok

    Looking for a process to create quality short-form video people want to watch? Wondering how to optimize your content to appeal to more viewers?

    In this article, you’ll discover a strategy to create compelling short-form video for social media.

    Why Is Short-Form Video So Important?

    We live in a video-first world. If you're a creator who loves photography or copywriting, there's still room for your skills but let's be realistic. Short-form video dominates every social media platform. From Instagram Reels to TikTok, YouTube Shorts,

    Continue Reading about Short-Form Video Strategy for Business With Reels and TikTok →

    Social Media Marketing Podcast

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    Social Marketing Trends

    The data you've been missing!

    Need a new plan? Discover how marketers plan to change their social activities in the 16th annual Social Media Marketing Industry Report. It reveals what marketers have planned for their social activities, content marketing, and more! Get this free report now and never miss another great article from us. Join more than 385,000 marketers!

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