Author: Tammy Cannon

Are your Facebook or Instagram ads getting rejected? Wondering how to attract your ideal client and comply with Facebook ads policies?

In this article, you'll learn how to create Facebook ads that won't get rejected—even if your business is in a sensitive field.

How Facebook Ads Policies Impact Your Facebook and Instagram Ads
Writing copy for Facebook and Instagram ads is different from writing social media posts. There's an art to writing copy that gets potential clients to stop

Continue Reading about Writing Facebook Ads for Sensitive Products and Services →

Do you sell costly products, services, or courses? Wondering how to sell more by lowering the barrier to entry?

In this article, you'll discover how to use Facebook or Instagram ads to promote a small, self-liquidating offer that leads to an upsell.

What Is a Self-Liquidating Offer?
Essentially, a self-liquidating offer (SLO) funnel delivers an inexpensive entry-level purchase opportunity that leads your target audience toward investing in one or more substantial purchases. The best part about these offers is that the initial purchase

Continue Reading about How to Use Self-Liquidating Offers in Your Facebook Ads →

Looking for more people to reach with your Facebook ads? Wondering how to find new Facebook audiences to target?

In this article, you’ll learn how to research and test interests that yield new Facebook ad audiences.

Continue Reading about How to Discover New Audiences for Your Facebook Ads →

Want to scale your most successful email marketing funnels?

Wondering how a Facebook ads funnel can help?

In this article, you'll discover how to create a sequence of Facebook and/or Instagram ads based on your email marketing funnel.

Continue Reading about How to Build a Facebook Ads Funnel by Modeling Email Sequences →