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  • Social Media Marketing WorldImprove your strategy & find your next big marketing ideas!DISCOVER WHAT YOU'VE BEEN MISSING

    Author: Grace Duffy

    Facebook Releases Campaign Planner Ad Tool: This Week in Social Media

    October 8, 2016

    Welcome to our weekly edition of what's hot in social media news.

    To help you stay up to date with social media, here are some of the news items that caught our attention.
    What's New This Week
    Facebook Launches Campaign Planner for Facebook and Instagram: Facebook rolled out Campaign Planner, "a standalone tool for media planners to draft, compare and share media plans using reach and frequency buying across Facebook and Instagram." Facebook's new Campaign Planner is available to anyone with access to a Business Manager account. Simply

    Continue Reading about Facebook Releases Campaign Planner Ad Tool: This Week in Social Media →

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    Industry Report

    Get our latest articles delivered to your email inbox and get the FREE Social Media Marketing Industry Report!

    Twitter Moments Rolls Out Storytelling Feature for All: This Week in Social Media

    October 1, 2016

    Welcome to our weekly edition of what's hot in social media news.

    To help you stay up to date with social media, here are some of the news items that caught our attention.
    What's New This Week
    Twitter Makes Moments Available to All Users: Twitter announced that Moments is now available to all users. According to a tweet from the company's official handle, "Creators everywhere can now tell stories with Tweets." This announcement was followed by another tweet offering "tips and tricks for making a great Moment." Moments is currently

    Continue Reading about Twitter Moments Rolls Out Storytelling Feature for All: This Week in Social Media →

    Instagram Rolls Out Save Draft Feature: This Week in Social Media

    September 24, 2016

    Welcome to our weekly edition of what's hot in social media news.

    To help you stay up to date with social media, here are some of the news items that caught our attention.
    What's New This Week
    Instagram Rolls Out Save Draft Feature: Instagram released a Save Draft feature that allows users to "start creating a post, ... save it as a draft and share it later." After adding effects, filters, a caption, or a location to a photo or video, users can tap the back arrow at the top left of the screen where a new Save Draft button will appear.

    Continue Reading about Instagram Rolls Out Save Draft Feature: This Week in Social Media →

    Facebook Custom Audiences Now Targets Canvas Ad Viewers: This Week in Social Media

    September 17, 2016

    Welcome to our weekly edition of what's hot in social media news.

    To help you stay up to date with social media, here are some of the news items that caught our attention.
    What's New This Week
    Facebook Rolls Out New Custom Ad Targeting Option: Facebook quietly rolled out the ability for brands to create custom audiences that target users who have viewed their canvas ads on Facebook. Canvas was introduced earlier this year and was designed to be "a full-screen ad experience built for bringing brands and products to life on mobile." With the

    Continue Reading about Facebook Custom Audiences Now Targets Canvas Ad Viewers: This Week in Social Media →

    LinkedIn Launches Conversion Tracking for Sponsored Content and Ads: This Week in Social Media

    September 10, 2016

    Welcome to our weekly edition of what's hot in social media news.

    To help you stay up to date with social media, here are some of the news items that caught our attention.
    What's New This Week
    LinkedIn Launches Conversion Tracking: LinkedIn introduced conversion tracking, which offers "a set of capabilities built directly into LinkedIn Campaign Manager that lets you easily measure how many leads, sign-ups, content downloads, purchases and other specific results you're getting from your Sponsored Content and Text Ads campaigns." This new

    Continue Reading about LinkedIn Launches Conversion Tracking for Sponsored Content and Ads: This Week in Social Media →

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