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    Author: Michael Stelzner

    3 Reasons Facebook Trumps Twitter for Business

    Have you built a loyal following on Twitter but question the value of Facebook for business?  Have you tried and abandoned your Facebook account?

    If so, I can relate.  I was there.  My first attempt at using Facebook for business was a big flop.  For the longest time I focused most of my social media marketing efforts on Twitter.

    But now my tune has changed. Facebook offers far more opportunities for businesses.  I predict that in the near future, businesses of all stripes will soon declare Facebook as their number-one social media

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    Facebook Integration is the Future (a Jesse Stay Interview)

    In this video I interview Jesse Stay, co-author of I'm On Facebook Now What? and founder of SocialToo. Jesse talks about Facebook and how Facebook Connect can help you build a stronger online community.

    You'll also hear about Jesse's Twitter strategy using multiple Twitter accounts and the tools he uses to stay on top of social media. Be sure to read the takeaways below.

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    How the U.S. Navy Uses Social Media

    In this video I interview Scott McIlnay, commander in the US Navy and Director of Emerging Media Integration. Scott shares how the US Navy uses social media at the enterprise level.

    You'll hear how they grew their Facebook page rapidly to over 70,000 fans. And Scott also highlights how the US Navy uses each of their social media platforms for a different purpose. Be sure to check out the other takeaways below.

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    How Starbucks Engages Millions of Facebook Fans

    In this video I interview Alex Wheeler, Director of Digital Strategy at Starbucks. Alex shares how Starbucks built a Facebook community of over 7 million fans by asking their community to help them build their official Facebook page.

    Alex gives you some useful tips on engaging customers on social media. And you'll hear details of how Starbucks uses video marketing on different social media channels.You'll also find out what Alex refers to as their "scrappy" approach to social media.

    Be sure to check out some more takeaways below.

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    The Biggest Social Media Mistakes (a Jay Baer Interview)

    In this video I interview Jay Baer of Convince And Convert. Jay provides social media consulting to leading businesses.

    In this video, Jay offers social media tips to help businesses succeed.

    You'll learn why Jay talks of "Noah's ark" in social media and why Twitter and Facebook are not a social media strategy. He shares a wealth of information. Be sure to see the other takeaways below.

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    Social Media Marketing Podcast

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    Social Marketing Trends

    The data you've been missing!

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