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    Author: Michael Stelzner

    Knowing When to Change: The Journey: Season 2, Episode 10

    Ever have a moment where it becomes crystal clear that something needs to change? Then watch the Journey, Social Media Examiner's episodic video documentary that shows you what really happens inside a growing business.
    Watch the Journey
    In episode 10, Michael Stelzner (founder of Social Media Examiner) realizes lots of things he's doing must stop. Follow along as he redoubles his efforts into marketing and finds new ideas.

    Continue Reading about Knowing When to Change: The Journey: Season 2, Episode 10 →

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    How to Create Ads That Move People to Action

    Want a faster, better way to optimize your ads? Did you know that focusing on customers' emotions can help?

    To explore how to use emotional messaging to move people to action, I interview Talia Wolf.
    More About This Show
    The Social Media Marketing podcast is designed to help busy marketers, business owners, and creators discover what works with social media marketing.

    In this episode, I interview Talia Wolf. She's the founder of GetUplift, an agency that specializes in conversion rate optimization for websites, landing pages, and

    Continue Reading about How to Create Ads That Move People to Action →

    Failing and Rapidly Regrouping: The Journey: Season 2, Episode 9

    Do you ever come up with a great plan and then it fails? Then watch the Journey, Social Media Examiner's episodic video documentary that shows you what really happens inside a growing business.
    Watch the Journey
    In episode 9, Michael Stelzner (founder of Social Media Examiner) and his team work through a failed launch of their documentary and deal with sales figures that aren’t on track.

    Continue Reading about Failing and Rapidly Regrouping: The Journey: Season 2, Episode 9 →

    Facebook Video: Insight From a Facebook Watch Success Story

    Wondering how creators succeed with video on Facebook Watch? Curious how it compares to other social media video?

    To explore what marketers can learn from a successful Facebook Watch creator, I interview Rachel Farnsworth.
    More About This Show
    The Social Media Marketing podcast is designed to help busy marketers, business owners, and creators discover what works with social media marketing.

    In this episode, I interview Rachel Farnsworth, a Facebook video expert. She's the founder of the Stay At Home Chef and author of the book, Slow

    Continue Reading about Facebook Video: Insight From a Facebook Watch Success Story →

    How to Drive Organic Traffic With Bots

    Want more website visitors? Wondering how Messenger bots can help?

    To explore how bots can drive organic traffic to your website, I interview Natasha Takahashi.
    More About This Show
    The Social Media Marketing podcast is designed to help busy marketers, business owners, and creators discover what works with social media marketing.

    In this episode, I interview Natasha Takahashi, a chatbot expert and founder of the School of Bots, a community for marketers seeking to master bots. She also hosts the There's a Bot For That live show, and she

    Continue Reading about How to Drive Organic Traffic With Bots →

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    Social Marketing Trends

    The data you've been missing!

    Need a new plan? Discover how marketers plan to change their social activities in the 16th annual Social Media Marketing Industry Report. It reveals what marketers have planned for their social activities, content marketing, and more! Get this free report now and never miss another great article from us. Join more than 385,000 marketers!

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