Author: Michael Stelzner

Have you ever banked an something you believed was a sure thing, only to be proven wrong? Then watch the Journey, Social Media Examiner's episodic video documentary that shows you what really happens inside a growing business.
Watch the Journey
In episode 6, Michael Stelzner (founder of Social Media Examiner) and his team conclude testing and launch a multi-channel product promotion for Social Media Marketing World. Will all their hard work pay off?

Continue Reading about Leaning Into Launch Day: The Journey, Season 2, Episode 6 →

Have you ever struggled refining the messaging for a launch? Then watch The Journey, Social Media Examiner's episodic video documentary that shows you what really happens inside a growing business.
Watch the Journey
In episode 5, Michael Stelzner (founder of Social Media Examiner) and his team work on tapping into emotional messaging for their launch. On another front, he's struggling with mindset issues and seeks the advice of his mastermind group.

Continue Reading about Minding The Message: The Journey, Season 2, Episode 5 →

Have you ever struggled with setting a hard date to start something? Then watch The Journey, Social Media Examiner's episodic video documentary that shows you what really happens inside a growing business.
Watch the Journey
In episode 4, Michael Stelzner (founder of Social Media Examiner) and his marketing team are wrestling with a common theme—when to start. He makes a data-backed case that starting early is necessary. On another front, Michael is not taking his own advice, instead he's stalling.

Continue Reading about Building Blocks: The Journey: Season 2, Episode 4 →