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    Author: Lisa D. Jenkins

    Facebook Ads: The Ultimate Guide For Businesses

    [Last Updated April 29, 2019]

    Advertising on Facebook is available to businesses in many formats. Ads can be as simple or as sophisticated as they want. No matter the scope, the reach is wide: Businesses have the ability to market to two billion people on Facebook every month.

    The process is easy.Facebook allows users to target audiences through self-serve tools and it gives them analytics reports that track the performance of each ad. The reach and visibility can help level the playing field for an independent business that wants to

    Continue Reading about Facebook Ads: The Ultimate Guide For Businesses →

    Social Media Marketing

    Industry Report

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    Facebook Ads: The Ultimate Guide For Businesses

    [Last Updated May 7, 2019]

    Advertising on Facebook is available to businesses in many formats. Ads can be as simple or as sophisticated as they want. No matter the scope, the reach is wide: Businesses have the ability to market to two billion people on Facebook every month.

    The process is easy.Facebook allows users to target audiences through self-serve tools and it gives them analytics reports that track the performance of each ad. The reach and visibility can help level the playing field for an independent business that wants to compete

    Continue Reading about Facebook Ads: The Ultimate Guide For Businesses →

    The Guide to Social Media Marketing For Businesses

    [Last Updated May 7, 2019]

    About 40% of the world's population, or nearly 3 billion people, are active on social media networks in 2019. Marketing via these networks is naturally critical for any organization selling products or services, either locally, regionally, nationally, or across the globe.

    Unlike traditional platforms like television or radio, social media does not offer a one-size-fits-all solution but instead operates depending on the objective. The number of marketing strategies are as plentiful as the number of social media

    Continue Reading about The Guide to Social Media Marketing For Businesses →

    20+ Blogging, Video, and Podcasting Predictions for 2018 From the Pros

    Are you interested in learning where video, blogging, and podcasting are heading in 2018?

    To find out what to watch for in the coming year, we reached out to expert creators and influencers to get their thoughts.
    #1: Creators Monetize With Cryptocurrencies
    Due to the low fees on many cryptocurrencies, they will become the transaction method of choice for bloggers and videographers who charge readers and viewers for the information and content they produce.

    If you write a blog post today and want to charge people $.50 to read the

    Continue Reading about 20+ Blogging, Video, and Podcasting Predictions for 2018 From the Pros →

    17+ Social Media Marketing Predictions for 2018 From the Pros

    Are you wondering how social media marketing will change this year?

    The social platforms are constantly changing, and that means marketers need to change as well.

    To find out how marketing on Facebook, Instagram, Twitter, LinkedIn, and Pinterest will change in the coming year, we reached out to expert social media professionals to get their thoughts.

    Continue Reading about 17+ Social Media Marketing Predictions for 2018 From the Pros →

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    Social Marketing Trends

    The data you've been missing!

    Need a new plan? Discover how marketers plan to change their social activities in the 16th annual Social Media Marketing Industry Report. It reveals what marketers have planned for their social activities, content marketing, and more! Get this free report now and never miss another great article from us. Join more than 385,000 marketers!

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