Author: Lisa D. Jenkins

YouTube Marketing: The Ultimate YouTube for Business Guide

November 16, 2017

[Last Updated April 24, 2019]

YouTube is a video-driven social media network that, since its launch in 2005, has become a dominant way people stream video online. Owned by Google, which bought YouTube in late 2016, the platform is now responsible for 11 percent of all global video traffic, second only to Netflix. Currently YouTube has more than 1 billion users, and more than half of all views come from mobile devices.

The dominance of YouTube means businesses now have an opportunity to establish and groom their brand through interactive

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YouTube Marketing: The Ultimate YouTube for Business Guide

November 16, 2017

[Last Updated May 8, 2019]

The dominance of YouTube means businesses now have an opportunity to establish and groom their brand through interactive

Continue Reading about YouTube Marketing: The Ultimate YouTube for Business Guide →

Linkedin Marketing: The Ultimate Linkedin for Business Guide

October 10, 2017

[Last Updated May 7, 2019]

LinkedIn is a professional networking platform that was launched in 2003 for professional development and networking. While it primarily serves individual professionals, allowing them to post accomplishments and work histories, as well as upload resumes and other supporting material, it also provides opportunities for businesses to post jobs, showcase new products and services, and network with potential prospects. A messaging feature also provides two-way communication between users.

For businesses, LinkedIn is

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Instagram Marketing: The Ultimate Guide For Your Business

October 10, 2017

[Last Updated April 5, 2019]

Instagram is one of the most popular social media platforms in the world. The app, which was established in 2010 to allow users to share photos and videos, has expanded to give businesses a way to market their products and services to the world. By June 2018, the network reached 1 billion monthly active users, up from 800 million in September 2017.

Every year Instagram makes business marketing easier and more targeted through an extensive list of features and analytics tools that help business owners create

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