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  • Social Media Marketing WorldImprove your strategy & find your next big marketing ideas!DISCOVER WHAT YOU'VE BEEN MISSING

    Author: Michael Stelzner

    How to Become a Powerful Influencer: The Nathan Latka Story

    March 8, 2019

    Are you wondering how to grow your social influence? Do you have big dreams but need direction?

    To explore how to build powerful influence, I interview Nathan Latka. Nathan hosts The Top Entrepreneurs podcast and is the former CEO of Heyo. His new book is How to Be a Capitalist Without Any Capital, and his new TV series, Million Dollar Road Trip, premieres on CNBC later this year.

    Nathan shares how he parlayed a single content channel into a book deal, a Facebook Watch series, and a television show. You'll also learn how Nathan negotiates

    Continue Reading about How to Become a Powerful Influencer: The Nathan Latka Story →

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    Industry Report

    Get our latest articles delivered to your email inbox and get the FREE Social Media Marketing Industry Report!

    Creating Instagram Stories People Love to Watch

    March 1, 2019

    Want more people to watch your Instagram stories? Wondering how to create amazing video stories from everyday events?

    To explore how to create short-form Instagram stories people love to watch, I interview filmmaker, photographer, and video influencer Jesse Driftwood. Jesse is known as the "King of Transitions" for his creative cuts between scenes and he's making a big splash on Instagram.

    You'll learn all about Jesse's story creation process. You'll also discover recommendations for equipment to create better Instagram story

    Continue Reading about Creating Instagram Stories People Love to Watch →

    How to Create Long-Form Videos That Sell

    February 22, 2019

    Want to improve your video marketing? Wondering how to make marketing videos that people enjoy watching?

    To explore how to create long-form video that sells, I interview Daniel Harmon. Daniel is the chief creative officer at Harmon Brothers, a business that specializes in using video to brand and sell with humor. Their work can be seen in videos for Squatty Potty, Poo-Pourri, Chatbooks, and Purple Mattress. Daniel also founded Harmon Brothers University, an online course designed to help people master video marketing.

    Daniel explains why

    Continue Reading about How to Create Long-Form Videos That Sell →

    How to Become Iconic: Succeeding by Standing Apart

    February 15, 2019

    Want to set yourself apart from others in your industry? Wondering how you can stay top of mind with your customers?

    To explore how to make your brand iconic in today's world, I interview Scott McKain. Scott is a professional speaker and author of the book Create Distinction. His podcast is Project Distinct, and his latest book is Iconic: How Organizations and Leaders Attain, Sustain, and Regain the Ultimate Level of Distinction.

    Scott explains the four cornerstones of distinction and shares examples of businesses that successfully stand

    Continue Reading about How to Become Iconic: Succeeding by Standing Apart →

    Marketing Reimagined: Why Marketers Must Change Now

    February 8, 2019

    Is your marketing working as well as it used to? Have you noticed that consumers and customers are behaving differently online?

    To explore how marketing has shifted recently, I interview social media strategist Mark Schaefer. Mark co-hosts the Marketing Companion podcast, and is the author of multiple books, including Known, The Tao of Twitter, and The Content Code. His most recent book is Marketing Rebellion: The Most Human Company Wins.

    Find out how the relationship between marketers and customers has changed, and learn how and why

    Continue Reading about Marketing Reimagined: Why Marketers Must Change Now →

    Social Media Marketing Podcast

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